Aim for the Heart: Write, Shoot, Report and Produce for TV and Multimedia (Paperback)

Aim for the Heart: Write, Shoot, Report and Produce for TV and Multimedia Cover Image
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Description


Al Tompkins reminds students about a disarmingly simple truth about broadcast journalism: people remember what they feel. If you aim for the heart with the copy you write and the sound and video you capture, you will never fail to grab your viewers and compel them to keep watching. With humor, honesty and directness, Tompkins bottles his years of experience and insight in a new second edition that offers students the fundamentals they need to master, with the practical know-how they can immediately put to use.


Product Details
ISBN: 9781608716746
ISBN-10: 1608716740
Publisher: CQ Press
Publication Date: February 15th, 2011
Pages: 360
Language: English