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Through the tumult of socio-economic, political, and ideological shifts exerting pressure on higher education in the United States, leaders need effective, practical tools to guide their institutions toward relevance and sustainability. Surviving to Thriving has served as that guide for independent college and university presidents, cabinets, and boards of trustees around the country since its release in 2014. With an updated introduction, this second edition offers a framework to inform institutional planning and thinking with students always at the center. Authors Joanne Soliday and Rick Mann consider and apply the nine elements of Credo's Thriving Framework(R) through which institutional health can be examined and improved. -- If you are on senior staff, read this book. If you are a new college president, read this book. If you are an established college president, read this book. I have done each of these and have benefited greatly each time. Higher education in America is changing. Reading this book is a solid first step in preparing for that change. D. Mark McCoy, Ph.D, President, DePauw University I have found Surviving to Thriving to be an invaluable resource for our institutional planning process. This book does for private higher education what Good to Great did for business. Dr. Andrew P. Manion, President, Marian University The first time I read Surviving to Thriving was an amazing experience for me I was finally reading a higher education planning manual written by practitioners with years of experience. And, most importantly, Joanne Soliday was not just suggesting that we keep doing the same old things with new labels. This book is an absolute must for college or university leaders who truly want to create a culture of innovation on their campuses. Dr. Bill Katip, President, Grace College and Seminary.